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Coffee Talk: Sorting

By Danny Pinnell, SCAA We had the honor of hosting Portola Coffee Lab’s Jon Paul Doerr (pictured) at our last … »

Coffee Talk: Brazil

By Danny Pinnell, SCAA This week’s staff meeting was wholly dedicated to The Event in April, but we (of course!) … »

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Coffee Talk: Gesha

By Danny Pinnell, SCAA Our coffee talk from this week’s staff meeting was a sort of team effort between Peter … »

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Coffee Talk: Naturals

  By Danny Pinnell, SCAA Walking into the conference room for our weekly staff meeting, our fearless “coffee talk” leader … »


Coffee Talk: Rwanda

By Danny Pinnell, SCAA As we begin gearing up in preparation for The Event in April, planning meetings become more frequent … »

Hopfer Establishing Good

Giving the People What They Want

By Peter Giuliano, SCAA Baristas have the best job in coffee. They get to experience that magical and important moment … »