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	<title>The Specialty Coffee Chronicle</title>
	<link>http://www.scaa.org/chronicle</link>
	<description>Digital Edition</description>
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		<title>Volunteer Highlight: Noah Namowicz, Director of Marketing and Sales Associate of Café Imports</title>
		<description><![CDATA[&#160; &#160; &#160; &#160; &#160; &#160; &#160; &#160; Name: Noah Namowicz Title: Director of Marketing and Sales Associate Company: Café Imports &#160; How long have you been volunteering for the SCAA? 2 years...]]></description>
		<link>http://www.scaa.org/chronicle/2012/02/22/volunteer-highlight-noah-namowicz-director-of-marketing-and-sales-associate-of-cafe-imports/</link>
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		<title>SCAA Attendee Project Videos &#8211; What is Specialty Coffee?</title>
		<description><![CDATA[The Specialty Coffee Association of America invited 2012 Expo Attendees and other coffee lovers to announce to the world what specialty coffee means to them. They entered by creating a 1 minute video...]]></description>
		<link>http://www.scaa.org/chronicle/2012/02/20/scaa-attendee-project/</link>
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		<title>What is the Shelf Life of Roasted Coffee? A Literature Review on Coffee Staling</title>
		<description><![CDATA[By Emma Bladyka, Coffee Science Manager, SCAA &#160; &#160; &#160; &#160; &#160; &#160; &#160; &#160; &#160; Coffee is what is known in the food science field as a shelf-stable product, which after roasting...]]></description>
		<link>http://www.scaa.org/chronicle/2012/02/15/what-is-the-shelf-life-of-roasted-coffee-a-literature-review-on-coffee-staling/</link>
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		<title>The Price is Right. Or Is It?</title>
		<description><![CDATA[By Ric Rhinehart Over the past two years the rising cost of coffee (and almost everything else) has us asking: What is the right price for a cup? As a trade association we...]]></description>
		<link>http://www.scaa.org/chronicle/2012/02/15/the-price-is-right-or-is-it/</link>
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		<title>Shooting for the Stars: Developing a Staff that Shines</title>
		<description><![CDATA[By Heather Ringwood In our common thread of specialty coffee, we find coffee to be a premium product that is essential to our business operations, yes? Well, I am here to argue that...]]></description>
		<link>http://www.scaa.org/chronicle/2012/02/15/shooting-for-the-stars-developing-a-staff-that-shines/</link>
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		<title>The Power of Story: Behind Cause Coffees</title>
		<description><![CDATA[By Scott Conary “I don’t really like coffee…” And with these words, you are stopped short. All of your well-constructed arguments and delightfully thought out taste descriptions forced back in a choking cough....]]></description>
		<link>http://www.scaa.org/chronicle/2012/02/15/the-power-of-story-behind-cause-coffees/</link>
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		<title>Between Courage &amp; Carelessness</title>
		<description><![CDATA[By Peter Giuliano Perhaps the best-known coffee town in Rwanda is Butare, located in Rwanda’s hilly southwest. Butare is a bustling central African town, with mostly unpaved roads and inconsistent electrical service coming...]]></description>
		<link>http://www.scaa.org/chronicle/2012/02/15/between-courage-carelessness/</link>
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		<title>Long-Term Bean Counting: What You Need to Know About Buying Right</title>
		<description><![CDATA[By Mike Ferguson If you work at any point in the coffee supply chain, you know that the last two years have been unusual, to put it mildly. Even the most casual coffee...]]></description>
		<link>http://www.scaa.org/chronicle/2012/02/15/long-term-bean-counting-what-you-need-to-know-about-buying-right/</link>
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		<title>Direct Trade: Going Straight to the Source</title>
		<description><![CDATA[By Shanna Germain Direct trade has long been a hot button in the specialty coffee industry. Ask 10 coffee people what the phrase means, and you’ll get 10 different answers. Listen in at...]]></description>
		<link>http://www.scaa.org/chronicle/2012/02/14/direct-trade-the-questions-answers/</link>
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		<title>Roasters Guild Brings Certification Program to Guatemala</title>
		<description><![CDATA[The Roasters Guild is dedicated to promoting and advancing the art of craft roasting and this happens through many different channels. The Roasters Guild (RG) Certification Program plays a large role in this...]]></description>
		<link>http://www.scaa.org/chronicle/2012/02/14/roasters-guild-brings-certification-program-to-guatemala/</link>
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